Google Launches “Ask for Me” – AI Service for Local Businesses

On January 30, 2025, Google launched a new Search Labs experiment called “Ask for Me.” This innovative feature uses Google AI to call businesses on your behalf, gathering information about service availability and pricing. Whether you need an oil change or a nail salon appointment, “Ask for Me” simplifies the process by acting as your personal assistant.

This experiment builds on Google’s Duplex technology, which has been powering restaurant reservations and business updates since 2018. With “Ask for Me,” Google aims to bridge the gap between users and local businesses, making it easier to get things done.