Local SEO is beneficial to any business

Local SEO is beneficial to any business in that it can bring more traffic and customers to their website through local searches. Local SEO helps businesses target a specific geographic region by including location-specific keywords and content, optimizing on-site elements, such as title tags and meta descriptions, and ensuring Google My Business listing accuracy. Additionally, local SEO also helps businesses create online reviews helping potential customers identify relevant services in the eyes of other consumers who have already had positive experiences with them. Moreover, Local SEO increases brand awareness for all types of businesses regardless of trade or industry.